Skip to main content.

Marketing Principles - (10104102)

Catalog Number: 10104102

Credits: 3.00

Description: 
This course focuses on the marketing process as it relates to the operation of a business enterprise. The intent is to provide students with an understanding of how the marketing function fits within the overall structure of the organization. Special attention is given to the role and significance of evaluating customer needs, pricing, distribution, and promotion of products and services.

Select Term to View Scheduled Classes:
Please note that this class may or may not be offered in the term selected. Class listings are updated daily to reflect changes or additions. Please check prior to the beginning of the term for the most up-to-date information.

Fall 2015   08/17/2015 TO 12/16/2015
Spring 2016   01/11/2016 TO 05/11/2016
Summer 2016   06/01/2016 TO 07/31/2016

Back