Catalog Number: 10104102
This course focuses on the marketing process as it relates to the operation of a business enterprise. The intent is to provide students with an understanding of how the marketing function fits within the overall structure of the organization. Special attention is given to the role and significance of evaluating customer needs, pricing, distribution, and promotion of products and services.
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Please note that this class may or may not be offered in the term selected. Class listings are updated daily to reflect changes or additions. Please check prior to the beginning of the term for the most up-to-date information.
|Fall 2016||08/29/2016 TO 12/21/2016|
|Spring 2017||01/23/2017 TO 05/19/2017|
|Summer 2017||06/12/2017 TO 08/04/2017|