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Marketing

10-104-3 Associate Degree (two-year)
Offered at Ashland, New Richmond, Rice Lake, and Superior

Management. Service. Promotions.

In WITC's Marketing program, you will learn the latest marketing management, selling, buying, and merchandising skills. Focused on customer service, instructors will help you understand the importance of responding to customer preference for specific merchandise and how to inspire a sales team. You will learn how to select and order merchandise and negotiate prices, and then determine your markup based on customer demand and industry trends. You will also learn how to implement advertising campaigns and product and service promotions that target your customers effectively.

Competitive. Outgoing. Responsible.

Do you enjoy working in a competitive environment that values quality service? If you enjoy working with people and creative ideas, you are ready for a career in Marketing. As you prepare for your career, you should strive to reach a comfort level in the following courses or skills:

Find out what you can do with a marketing degree
in the Career Impact article: Fair Market Value

Admission Requirements

General Admission Requirements

Program Outcomes

Employers will expect Marketing graduates to be able to:

Program Costs

The estimated total program cost for the two-year Marketing program is approximately $9,000. View more information on program and costs.

Marketing Program