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Business Management

Associate Degree

60 Credits | 2 Years

Financial Aid-Eligible

Ashland, Hayward, Ladysmith, New Richmond, Rice Lake, Superior

Career Cluster: Business Management

Business managers are found in a wide variety of settings in virtually every sector the economy. To make sound business decisions, you need a broad-based background in supervision, leadership, marketing, human resources, finance, law, planning, business technology, communication, math, accounting and budgeting. 

Program Overview

In the Business Management program, you will develop skills for employment in a variety of business settings or prepare to operate a business of your own. Careers can be found in hospitality, sales, technology, retail, manufacturing and financial services. While at WITC, you will learn to plan and implement business strategies. You will have the opportunity to specialize in general business or marketing. A field study experience allows you to practice skills in a real-world business environment. 

Program Outcomes

Business Management graduates will be able to: 

  • Plan the operations of a business across functional areas
  • Organize the resources to achieve the goals of the organization
  • Direct individuals and/or processes to meet organizational goals
  • Control business processes
A group in a meeting and an excited business manager at the head of the table

You'll have the option to complete courses online, in the classroom or via ITV. No matter which you choose, you will make connections with others who share your desire for a career in business.

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Take your classes in a variety of options to fit your lifestyle.

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You'll build relationships with fellow classmates that will last a lifetime.

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You have many options of which courses you take and how you fulfill them.


Academics

Classes are offered at the Ashland, New Richmond, Rice Lake and Superior campuses. Select courses are available at the Learning Centers in Ladysmith and Hayward. You can take classes in the classroom, online, flex, Your Choice or by interactive television. 

Experienced Instructors

WITC is large enough to serve you but small enough to know you. WITC's experienced instructors are knowledgeable, approachable and eager to help you. 

Cutting-Edge Curriculum

WITC's continuous networking with business professionals, employers and recent graduates will ensure your courses are up-to-date and applicable for your future career. 

On-the-Job Experience

The final semester of this program features a field study where you will gain experience in a business setting. This provides an opportunity to refine your strengths and make an informed choice about your ultimate career. 


Curriculum

You will experience a variety of business topics to find your unique niche. Emphasis areas are offered in general business or marketing. The general business track explores human resources, project management, entrepreneurship and strategic planning. Te marketing emphasis features professional selling, graphic design and social media marketing. Software classes allow you to build skills in word processing, spreadsheets and presentation graphics. 

Explore the Curriculum

Featured Business Management Courses

10145101
|
UGRD
| 3 CR
This course is designed to develop the planning, organizing, financing, and management functions needed to start a small business. Included are research methods and identification of the resources to create, develop, and implement solutions to problems. Students will also develop appropriate strategies to initiate or maintain a small business.
10104189
|
UGRD
| 3 CR
This course follows social media’s transformation of advertising from a mass medium to one-to-one communication with immediate feedback. Social media’s use for public relations and advertising as well as how to create and deploy a social media campaign will be the main focus of the course. The history and development of social media platforms will be examined as well as today’s ethical and legal implications of social media efforts.
10104180
|
UGRD
| 2 CR
This course will allow the student to analyze what specific occupational field(s) they are best suited for. Included will be an in-depth self-analysis, simulated job application and interviews, a career research report, and work-based experience(s). PREREQUISITE: Minimum of 36 credits of program coursework must be completed prior to enrolling in this course.

Admissions and Tuition

WITC has a simple admission process that can be completed in one visit. To start the process, simply fill out an application form along with a $30 application fee. After you’ve successfully submitted your application, your next step is to schedule an admissions meeting with a WITC counselor to discuss your goals and expectations. That’s it!

Tuition and Fees

WITC breaks down the cost of education, so you'll have a good idea of how much your education will cost.

Financial Aid

Financial aid is available to help you pay for your education. It can come in the form of grants, loans, federal work study, military and veterans benefits, division of vocational rehabilitation benefits and scholarships. 

Learn More About Paying for College

Estimated Total Program Costs*

Business Management - General

60 Credits | 2 Years

$8,811

$3,343 for books (including tax)


Business Management - Marketing

60 Credits | 2 Years

$8,800

$3,234 for books (including tax)


*Tuition is an estimate and does not include any miscellaneous fees for various courses, tools, books, supplies or uniforms. Program book costs are in addition to tuition and fees and vary depending on course selection and where the books are purchased or rented. 


After the WITC Business Management Program

Upon completion of the program, you will obtain an associate degree in Business Management.

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Transfer Options

Transfer your WITC credits to a four-year college in Wisconsin to obtain your bachelor's degree and beyond. 

View Transfer Options

Career Outlook

WITC's graduates experience success. Learn more about the types of careers you can get after graduation. 

View Career Options

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Contact

Choose a campus to view contact information, or for general assistance, please contact us.

Rice Lake Admissions Contact

Sara Eckstein

Admissions Advisor

800.243.9482 ext. 5220

Contact

Ashland Admissions Contact

Jennifer Bednarik

Admissions Advisor

800.243.9482 ext. 3195

Contact

New Richmond Admissions Contact

Jodi Saliny

Admissions Advisor

800.243.9482 ext. 4339

Contact

Superior Admissions Contact

Cindy Miller

Admissions Advisor

800.243.9482 ext. 6243

Contact

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Are you ready to experience success? WITC staff are standing by to support you in reaching your educational and career goals, so do it. Take the leap.